Privacy Policy

Last Updated:10/27/2025

1. Information We Collect

1.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you:

• Create an account: Name, email address
• Purchase a license: Name, email address, billing information (processed securely through PayPal)
• Contact support: Name, email address, and any information you include in your support request
• Subscribe to our newsletter: Email address

1.2 License and Usage Information

When you activate and use Schema Gallery, we collect:

• License key and activation status
• Website URLs where Schema Gallery is activated
• WordPress version and PHP version
• Plugin version and settings
• License tier (Pro, Freelancer, or Developer)
• Purchase and renewal dates

1.3 Automatically Collected Information

When you visit our website, we automatically collect certain information, including:

• Log Data: IP address, browser type, operating system, referring URLs, pages viewed, and time spent on pages
• Cookies and Similar Technologies: We use cookies to remember your preferences and improve your experience (see Section 6 for details)
• Geolocation Data: Approximate location based on IP address to display appropriate GDPR compliance notices

1.4 Information Schema Gallery Does NOT Collect

2. How We Use Your Information

We use the information we collect to:

2.1 Provide and Improve Our Services

• Process and fulfill your license purchases
• Manage your account and customer dashboard access
• Validate license activations and enforce site limits
• Send you license keys and purchase confirmations
• Provide customer support and respond to your inquiries
• Detect and prevent fraud or unauthorized use

2.2 Communicate With You

• Send transactional emails (purchase confirmations, license renewals, password resets)
• Send important product updates and security notices
• Respond to your support requests
• Send marketing emails about Schema Gallery (you can opt out at any time)

2.3 Analytics and Improvement

• Analyze usage patterns to improve Schema Gallery features
• Understand which features are most popular
• Identify and fix bugs or performance issues
• Conduct research and development for new features

2.4 Legal Compliance

• Comply with legal obligations and regulatory requirements
• Enforce our Terms of Service
• Protect the rights, property, and safety of Impact Web Solutions LLC, our users, and others

3. How We Share Your Information

We may share your information only in the following circumstances:

3.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our business:

• PayPal: Payment processing (see PayPal's Privacy Policy)
• Email Service Providers: Sending transactional and marketing emails (Sendy)
• Hosting Providers: Website and API hosting

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.2 Legal Requirements

We may disclose your information if required by law or in response to:

• Court orders, subpoenas, or other legal processes
• Government or regulatory requests
• Investigations of fraud or illegal activity
• Protection of our legal rights or those of others

3.3 Business Transfers

If Impact Web Solutions LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website before your information is transferred and becomes subject to a different privacy policy.

3.4 With Your Consent

We may share your information with other third parties when you explicitly consent to such sharing.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Our security measures include:

• Encryption: HTTPS/SSL encryption for all data transmitted to and from our servers
• Secure Storage: Personal information stored in secure databases with restricted access
• Access Controls: Limited employee access to personal data on a need-to-know basis
• Regular Security Audits: Periodic review of our security practices
• Secure Payment Processing: We do not store credit card information; all payment data is processed by PayPal

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Specifically:

• Account Information: Retained while your account is active and for 3 years after account closure for legal and business purposes
• Purchase Records: Retained for 7 years for tax and accounting purposes
• Support Correspondence: Retained for 2 years after the last interaction
• Marketing Communications: Until you unsubscribe or we no longer have a legitimate interest

You may request deletion of your personal information at any time (see Section 7).

6. Cookies and Tracking Technologies

6.1 What Are Cookies?

Cookies are small text files placed on your device when you visit our website. They help us recognize you, remember your preferences, and improve your experience.

6.2 Types of Cookies We Use

Essential Cookies: Required for the website to function properly

• Session cookies for account login
• Security cookies to prevent fraud
• Customer dashboard access tokens

Preference Cookies: Remember your settings and preferences

• Language preferences
• GDPR consent preferences

Analytics Cookies: Help us understand how visitors use our website (currently not implemented)

6.3 Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

• View and delete cookies
• Block third-party cookies
• Block cookies from specific websites
• Block all cookies

Please note that blocking essential cookies may prevent you from using certain features of our website.

For EU visitors, we display a cookie consent notice before setting any non-essential cookies.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

7.1 Rights Under GDPR (EU Residents)

If you are located in the European Union, you have the right to:

• Access: Request a copy of the personal information we hold about you
• Rectification: Request correction of inaccurate or incomplete information
• Erasure ("Right to be Forgotten"): Request deletion of your personal information
• Restriction: Request that we limit how we use your information
• Data Portability: Receive your information in a structured, machine-readable format
• Object: Object to our processing of your information for certain purposes
• Withdraw Consent: Withdraw consent for processing based on consent

7.2 Rights Under CCPA (California Residents)

If you are a California resident, you have the right to:

• Know what personal information we collect, use, and disclose
• Request deletion of your personal information
• Opt out of the sale of your personal information (note: we do not sell personal information)
• Non-discrimination for exercising your privacy rights

7.3 How to Exercise Your Rights

To exercise any of these rights, please contact us at support@schemagallery.com with your request. We will respond within 30 days.

To protect your privacy, we may ask you to verify your identity before processing your request.

8. Children's Privacy

Schema Gallery is not intended for children under the age of 13 (or 16 in the EU). We do not knowingly collect personal information from children.

If you believe we have inadvertently collected information from a child, please contact us immediately, and we will delete the information promptly.

9. International Data Transfers

Your information may be transferred to and processed in the United States, where Impact Web Solutions LLC is located. The United States may have different data protection laws than your country.

If you are located in the EU, we ensure that adequate safeguards are in place for international data transfers, including:

• Standard contractual clauses approved by the European Commission
• Processing only on the basis of lawful grounds under GDPR

10. Third-Party Links

Our website may contain links to third-party websites (e.g., PayPal, WordPress.org). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending an email notification to registered users

We encourage you to review this Privacy Policy periodically. Your continued use of Schema Gallery after changes are posted constitutes your acceptance of the updated policy.

12. Contact Us

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This Privacy Policy is designed to be transparent about our data practices. If you have questions or need clarification on any point, please don't hesitate to reach out.